Leading the Workplace: How to Develop Your Leadership Skills

Feb 06

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position ...

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How to Choose Uniforms the Whole Team Will Love

Nov 02, 2023

If you’ve been in the workforce for a couple of years, you’ve probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms ar...

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What’s Up With Unboxing Videos? The Trend You Must Try

Oct 18, 2023

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

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6 Reasons You Need a Company Store

Sep 18, 2023

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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6 Books That Every Business Owner Should Read

Aug 05, 2023

As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it...

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Customer Experience + Branding: The Relationship Goals of Marketing

Apr 24, 2023

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be di...

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Using Customer Profiles to Find the Perfect Promo Products

Mar 19, 2023

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

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How to be an Empathetic Leader and Still Get the Job Done

Jan 28, 2023

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...

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How to Make Rush Orders Less Stressful

Nov 01, 2022

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that’s okay! Getting your order in last minute does...

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Product Safety: What You Need to Know

Oct 17, 2022

No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that ...

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6 Things You're Missing out on by Not Using Promotional Products

Aug 19, 2022

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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How to Work Smarter, Not Harder

May 29, 2022

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're sti...

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5 Simple Tips to Organize and Run Effective Meetings

Apr 22, 2022

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are...

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The History of Promotional Products

Mar 24, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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The Power of Promo: Why People Love Freebies

Mar 16, 2022

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get somethin...

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How Promo Products Can Tell Your Brand's Story

Dec 11, 2021

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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7 Ways to Instantly Make Your Website More User-Friendly

Oct 22, 2021

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips w...

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Imprint Everything: A Guide to Printing Methods

Sep 30, 2021

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple de...

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The Power of Perceived Value

Aug 25, 2021

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

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5 Tips for Boosting Social Media Engagement

Jun 26, 2021

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...

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How to Put Together an Onboarding Kit

May 14, 2021

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t ju...

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Generation Z vs. Millennials: What’s the Difference?

Mar 10, 2021

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually...

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The Secrets to Attracting Ideal Customers

Aug 20, 2020

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attract...

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Lanyards: Everything You Need to Know

Jul 06, 2020

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

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Advice for Getting the Most Out of a Business Trip

May 10, 2020

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

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6 Helpful Tips to Address Unhappy Customers

May 03, 2020

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelm...

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5 Ways to Boost Employee Morale

Apr 04, 2020

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

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Your Product Decorating Questions Answered

Mar 20, 2020

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

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Your Guide to Promotional Shirts

Mar 13, 2020

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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Branding 101: What Makes a Brand Powerful

Feb 27, 2020

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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6 Things You're Missing Out on by Not Using Promotional Products

Feb 05, 2020

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...

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Corporate Social Responsibility and the Beauty of Giving Back

Dec 24, 2019

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doe...

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Why You Need Promotional Products

Dec 17, 2019

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...

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Your Graphic & Web Design Cheat Sheet

Nov 04, 2019

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top grap...

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5 Healthy Tips for Business Trips

Oct 20, 2019

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internation...

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How to Manage the Workload of a Leader

Sep 07, 2019

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym e...

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Why You Should Be Having More Fun at Work

Aug 31, 2019

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

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What Millennials Want (And How to Work With Them)

Jul 04, 2019

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

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5 Fail-Proof Ideas for Your Business Instagram

May 23, 2019

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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5 Invaluable Marketing Books to Help Grow Your Brand

Feb 18, 2019

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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Graphic Design Terms Everyone Should Know

Dec 08, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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4 Steps to #Winning Social Media

Nov 24, 2018

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across t...

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How One Hour Can Determine Your Success

Nov 17, 2018

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

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How to Juggle Work and Life Balance Like a Boss

Aug 16, 2018

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, ...

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How to Protect Your Business From Hackers

Jul 26, 2018

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

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3 Things Every Busy Professional Needs

Jul 18, 2018

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professio...

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Your Brand Is Your Business - Market It!

Jun 06, 2018

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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9 Useful Apps for Sales & Marketing Professionals

May 30, 2018

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how...

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4 Ways to Improve Communication

May 01, 2018

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the...

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16 Ways Color Affects Your Branding and Marketing

Apr 03, 2018

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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Branding 101: Let’s Talk Logos

Mar 12, 2018

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic elemen...

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Graphic Design Terms Everyone Should Know

Jun 27, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can ...

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